Last updated: 26 August 2026
This notice explains how McGlade Media Group Limited, trading as Flow Local ("Flow Local", "we" or "us"), handles personal information through this website, its booking and enquiry routes, and its assistant demonstrations. The company is registered in Northern Ireland under company number NI701380. Registered office: 10 Lomond Avenue, Belfast, Northern Ireland, BT4 3AJ. Contact: michael@flow-local.com.
We may collect the following information:
We use the following third-party services which may collect data in accordance with their own privacy policies:
We use consent for optional analytics, advertising measurement and the Second Wind SMS demo. We use legitimate interests to run and protect the site and to respond to relevant business enquiries, after considering the effect on the person concerned. We use steps requested before a contract and contract where processing is needed to scope or deliver paid work, and legal obligation where the law requires it. We do not use these demos to make solely automated decisions that have legal or similarly significant effects.
Campaign values in the current page URL may be carried to another Flow Local page or the booking link so the visit remains attributable. When you allow analytics, first-touch and latest-touch details may also be stored in your browser. These can include UTM values, advertising click identifiers, referring domain, landing path and capture time. Do not place sensitive personal information in campaign URLs.
The demos use automation for a bounded exchange and disclose that fact. They are not suitable for confidential, health, legal, financial or other sensitive information. A demo may route an enquiry to Michael, but it does not give professional advice or make a decision about you. The Second Wind SMS demo ends after no more than four automated messages and honours STOP.
Second Wind demo submissions and transcripts are deleted within 30 days unless you separately continue the conversation as a genuine business enquiry, in which case the relevant enquiry record is retained while it is active and then reviewed for deletion. Ordinary enquiry and project records are kept for as long as needed to respond, deliver the work, maintain necessary business records, resolve disputes or meet legal obligations. Browser consent and attribution remain until you clear site data or change your choice. Security logs are retained for a limited operational period.
Some technology providers may process information outside the UK. Where required, we rely on an applicable adequacy regulation or contractual and organisational safeguards provided for UK data transfers. You can ask for more information about the safeguard relevant to your data.
Depending on the circumstances and lawful basis, you may have rights to access, correct, erase, restrict or receive your personal data, and to object to processing. You can withdraw consent at any time without affecting earlier lawful processing. To exercise a right, email michael@flow-local.com. You can also complain to the Information Commissioner's Office.
Your right to object: you can object at any time to direct marketing and to processing based on legitimate interests. Email us or use the opt-out offered in the communication.
Google and Meta analytics do not load until you actively choose “Allow analytics”. Declining does not prevent you using the site or making an enquiry. You can revisit your choice below or clear this site's browser storage.
If you have questions about this policy, contact us at michael@flow-local.com.
